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The Concept

About
The Brand’s First Lady

Career Facelift® Concept

With retirement age becoming an increasingly distant prospect, women are feeling pressure to stay relevant in the work place for longer and are keen to shed the 'invisibility cloak' of middle age. Sadly ageism seems to be alive and well in the workplace and it especially affects working women. With anti-ageing being the fastest growing area within the beauty sector, driven in the main by 40+ year olds, numbers are no longer dominated by 'ladies who lunch'. Individuals from all sectors of industry, professionals and non-professionals, are seeking 'tweaks' and, if performed expertly, no one need know.  

London’s leading cosmetic plastic surgeon, Ms Angelica Kavouni came up with the perfect solution for this gap in the market, and she dubbed it the Career Facelift®

The Career Facelift® doesn't depict one isolated treatment but is more of an umbrella term to make it more identifiable for individuals as it involves a combination of treatments, both non-surgical and lesser invasive therapies. It's important to have flexible treatment plans for individual problems but broadly the Career Facelift® involves the 3 R's: Replace (lost volume), Restore (skin firmness) and Revive (skin texture).  

Facial rejuvenation no longer relies on one solution to fix all - such as a surgical facelift. The modern way is to blend a number of treatments to produce a natural, younger look that will help you look and feel your best at all times.



© Angelica Kavouni 2022
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